Birmingham Chocolate has acquired Macalat®, a pioneering brand known for its organic, sugar-free dark chocolate. Made with superfoods like lucuma and maca. Macalat® delivers a smooth, rich chocolate experience without sugar. The acquisition expands Birmingham Chocolate's portfolio with new Macalat® bars and resealable treats featuring simple, organic ingredients like puffed quinoa, berries, mango, banana, and dates. This move positions Birmingham Chocolate as a leader in the growing market for health-conscious, low-sugar indulgences. Products available online and through retail partners.

Birmingham Chocolate, a Michigan-based leader in artisan chocolate, is thrilled to announce its acquisition of Macalat®, an emerging dark chocolate brand pioneering a new category: organic, dark chocolate that is truly sugar-free. This strategic acquisition aligns with Birmingham Chocolate's commitment to flavor innovation and offers a unique opportunity to expand its portfolio of premium dark chocolate products.

"Macalat® has created a truly new category in chocolate: certified organic, sugar-free, dark chocolate," said Doug Cale, CEO of Birmingham Chocolate. "This innovative 70% cacao bar blends regional cacao from Ghana & Peru, which innovates the bold cacao flavor profile. The result is a smooth, rich chocolate experience that lets the superfood cacao shine, without the harsh aftertaste common in traditional dark chocolate. In my view, this is the most exciting innovation in chocolate since Hershey introduced milk chocolate. With the strong support of loyal grassroots consumers, we're ready to take this category to the next level." said Doug Cale, CEO of Birmingham Chocolate.

• Essence: Crafted from a carefully balanced blend of premium cacao from Ghana and Peru. This unique origin pairing delivers a rich, smooth chocolate experience with deep cacao notes, a clean finish, and naturally reduced bitterness. 
• Quinoa: Transforming our signature dark chocolate with the light crunch of organic quinoa. Every bite delivers rich cacao, a velvety melt, and a delicate crisp that keeps you coming back for more.
• Raspberry: A smooth melt with a vibrant finish. Crafted from premium bean-to-bar chocolate and real organic berries, this is fruit and chocolate in perfect harmony.

Additionally, Macalat® treats will soon be offered in resealable stand-up pouches, featuring:

• Quinoa Bark Thins: Crafted with crunchy puffed quinoa.
• Mango: Succulent tangy mango enrobed in our signature dark chocolate.
• Dates: Soft-textured Medjool dates enrobed in our dark chocolate, offering a naturally succulent sweet option.

Cale added, "Each new treat is crafted with just one standout organic ingredient—no sub-ingredients, no preservatives, no artificial color or flavor. We use Macalat®'s dark couverture chocolate to enrobe each bite. The idea is to keep the ingredient list clean and simple: just Macalat® and one delicious organic ingredient that complements it and adds a bit of fun."

This brand acquisition not only strengthens Birmingham Chocolate's leadership in the premium chocolate category and positions the company at the forefront of a growing movement toward lower-sugar, healthier indulgences—particularly within the expanding organic sector. Macalat® chocolate offerings are available through distribution channels, retail partners, and online at Macalat.com.

Birmingham Chocolate is an American confectionery company founded and incorporated as a Limited Liability Company (LLC) in 2007 by Douglas Cale. The company produces artisan chocolates in three categories: bonbons, bars, and treats. These products are available for retail purchase from its e-commerce websites BirminghamChocolate.com, The-Wow-Cacao.com and ResonateCacao.com.

Macalat® is a pioneering chocolate brand that has created the first organic dark chocolate that is honestly sugar-free. By focusing on high-quality, superfood organic ingredients, the Macalat® brand aims to redefine the chocolate experience for consumers seeking a cleaner, healthier alternative without the bitterness associated with conventional dark chocolate. The brand's commitment to innovation and transparency has earned accolades from both consumers and health experts alike, including the prestigious 2024 Nexty Award from EXPO WEST, 2024.